Tuesday, 29 March 2011

Exercise 4: Font Analysis

For this task, i chose to analyze Arial and Times New Roman.

First is Arial:



Arial is probably one of the most used fonts by graphic designers for its simplicity and effectiveness. Being a sans serif font, it is one of the most suitable fonts for informal information like blocks of text or paragraphs in an essay. The typeface was designed in 1982 by Robin Nicholas and Patricia Saunders for Monotype Typography and was first known as Sonoran Sans Serif.



Times New Roman is the most common font used by people of all ages throughout the world. It is the default font for many software programs. Being the most used font must imply that it has some unique features which other fonts do not have. Times New Roman is a serif font and is designed for more formal writing such as for newspapers, dialogues or scripts. The positive aspects of this font is that it can be well read in all point sizes, giving the reader a smooth feel when reading it. The serifs within the font allows it to flow brilliantly. It was created by Cameron S. Latham in 1931.

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