Eric Gill:
Eric Gill was a British sculptor, typeface designer, stone-cutter and print-maker, who was associated with the Arts and Crafts movement. He was born on 22 February 1882 and died on 17 November 1940. Being a type designer, he made major contributions to the world of typography with the creation of his most well known font Gill Sans. He created other fonts such as Perpetua and Joanna which are also used frequently by graphic designers. Gill Sans is a sans serif font hence the name. It has quite a large x-height which makes it standout in both small point size and large.
Some examples of the typefaces created by Eric Gill:
Geoffrey Lee:
Born Wimbledon, England 07 November 1929, Geoffrey Lee designed the display font called Impact. Impact has been used most for large titles because of the large x-height and the narrow spacing. The most eye catching characteristic of Impact is probably the thick strokes in each letter. The face bears comparison with the font Haettenschweiler but is less narrow.
An example of the font Impact:
Howard Kettler:
Howard Kettler, born in 1919 and died in 1999 designed Courier in 1955 for IBM. People recognizes it as the face originally designed for use on typewriters. A typical characteristic of older typewriters is that all characters are given the same amount of space regardless of their width. This principle defined the look of Courier font. Courier is a serif font a fairly large x-height and small ascender and descender. As said before, the spacing of this font is the one unique characteristic that can be used to identify this font from others.
Examples of the Courier font:
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